Simon Swanepoel - Founder & CEO of Rocketnet

Internet access and the consumer space have always been a dream and passion for Simon Swanepoel. He pioneered his business approach through self-study, vision-casting, intuition, and extensive reading and research, facing a significant learning curve. The technical complexities of the field made this journey challenging.

Today, the core focus of Swanepoel's company is its staff. The belief that taking care of employees ensures customer satisfaction is central to their operations. Swanepoel places staff well-being above profits, a strategy that has proven effective over the years. By prioritizing staff, the company has cultivated a loyal customer base, similar to the loyalty enjoyed by Harley Davidson and Apple Computers. For Swanepoel, profits are a by-product of the right mix of employee satisfaction and customer loyalty.

Swanepoel lives by the mantra that belief in one's venture can lead to success. Despite facing failures, his intuition and firm belief in his business visions have…